it's sunk cost on their hydrogen cell R&D - they want there to still be room for that instead of going with electrification but they have to diversify their portfolio to keep up with markets
> "Toyota in particular has been vocal that they are uninterested in making ZEVs available in California. [...] Toyota has invested in hydrogen fuel cell electric vehicles [instead]."
To be fair that's true of most manufacturers. Nobody wanted to go head to head with the Tesla M3, except Hyundai I guess but then they discontinued the Ioniq 6 IIRC.
It's true in the US market. Europe and Asia are seeing a flood of smaller EV cars from Dacia, Renault, BYD, VW, Fiat and far more. The US is getting left behind.
